Sinn & Company connects the right people and strategies for successful China trade.

Shaker Heights consulting firm brings experience and a proven track record to Northeast Ohio companies.

Shaker Heights, OH – Sinn & Company has opened for business, to help companies successfully take advantage of China as a purchasing resource, manufacturing base or marketing destination.

Founder and President William W. Sinn was born in Hong Kong, moving to the U.S. in 1972 to attend college. He received degrees in mechanical engineering from the University of Wisconsin and University of Michigan, and an MBA in finance and management from Eastern Michigan University.

After beginning his career with General Motors, Sinn joined Campbell Hausfeld Company from 1983 to 1995. Moved through engineering ranks he eventually assumed the position of Director of Asia/Pacific Operations. To gain more in depth knowledge about China, he returned there and worked as General Manager of Sullair Corporation's China joint venture from 1995 to 1998. Sinn then returned to the US and was Vice President of Marketing and International Operations for Cleveland-based Actron Manufacturing from 1999 to 2004, overseeing their north China subsidiary and establishing a China and Pacific Rim supply network.

Sinn takes U.S. businesses safely though obstacles most non-Chinese consultants might not see. He has operated Chinese/US joint ventures in China and can effectively communicate American standards to off shore workers. As an engineer, he recognizes the issues that can impact design and manufacturing. An experienced marketing professional, he understands U.S. business structure and strategies.

William Sinn resides in Shaker Heights with his wife Judith and daughter, See-Mae (Michelle).